Sand by Shirin is India's most loved organic clothing brand, born from a simple
belief: clothing should feel like a beautiful day. Founded by designer Shirin Mann,
the label is a celebration of conscious luxury, fluid, timeless, and kind to both
skin and planet.
Every piece is crafted from certified organic fabrics: pure linen, organic cotton,
and innovative plant-based fibres, including Lotus, Rose, Aloe Vera, Eucalyptus,
Hemp, Soybean Protein, and Banana. These are not just textiles; they are a
commitment to slow, sustainable fashion that endures beyond seasons.
The Sand by Shirin Story
SAND stands for "Such A Nice Day", a philosophy of dressing that uplifts. Unlike
fast fashion, Sand by Shirin celebrates the art of slow living. Each garment is
designed with minimal silhouettes, earthy palettes inspired by sand, clay, sea,
and sky, and size-fluid tailoring that adapts to every body.
As India's pioneering organic clothing brand, we reject synthetics entirely. Our
collections, for women, men, and accessories, are crafted in small batches,
finished with artisanal detail, and built to be worn for years, not months.
Sand Collections
Women’s Collection – Fluid Elegance for Every Day
The women’s collection at Sand by Shirin is the heart of our philosophy: refined,
conscious, and fluid. Each design embodies movement and ease, celebrating the
beauty of simplicity with luxurious craftsmanship.
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Dresses & Jumpsuits: Our signature category, where western
dresses, wrap silhouettes, and breezy casual jumpsuits create a balance of
structure and softness. Elastic backs, adjustable ties, and detachable woven
belts ensure that every garment adapts naturally to the body. The fabrics –
organic cottons, metallic linens, and plant-based fibres- offer breathable
comfort, making each piece suitable from day to evening.
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Co-ord Sets & Tops: A contemporary expression of
versatility. Co-ord sets are designed to be worn together or mixed with
separates, blending functionality with minimal elegance. Organic Tops and
shirts feature subtle artisanal touches – shell tassels, beaded details, or
fluid draping – that make them stand out while retaining everyday
wearability.
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Overlays & Layers: Lightweight overlays crafted in organic
linen and cotton allow effortless layering. They bring depth and texture
while staying true to our brand’s quiet aesthetic. Perfect for transitional
dressing, these pieces are designed to move with you across settings.
Each garment is a statement of comfort and understated beauty, clothing that
empowers without overwhelming.
Men’s Collection – Relaxed Refinement
The men’s collection carries forward our commitment to organic clothing with
understated elegance. Designed for men who value quiet confidence, each piece
merges comfort with timeless refinement.
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Shirts: Made with organic linen and cotton blends, our
men’s shirts are breathable, airy, and easy to style. Camp-collar shirts
bring an effortless edge, while tailored cuts ensure polish for both leisure
and work.
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Bottoms & Trousers: Relaxed lounge trousers, linen pants,
and softly tailored bottoms create a foundation for versatile dressing. With
wide fits and breathable fabrics, they embody a modern man’s wardrobe
essential – minimal yet adaptable.
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Outerwear & Jackets: Overlays and lightweight layers
crafted in natural fabrics provide depth without heaviness. Textures range
from linen weaves to subtle metallic blends, offering quiet luxury in every
detail.
The men’s collection is designed with simplicity at its core – logo-free,
timeless, and universally adaptable.
Accessories – Subtle Artistry
Accessories at Sand by Shirin are not afterthoughts; they are quiet accents that
complete the story of each outfit.
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Belts: Our signature braided and woven belts redefine
silhouettes. Finished with shell tassels or artisanal beadwork, they bring
character to dresses and tunics, embodying the spirit of craftsmanship.
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Scarves & Wraps: Crafted from organic cotton and luxe
jersey blends, our scarves are light yet versatile. They offer comfort,
layering options, and subtle elegance – the perfect balance of function and
refinement.
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Pouches & Bags: Minimal yet practical, our pouches and
crossbody bags are crafted from premium natural materials. They complement
our clothing without overpowering it – designed for those who appreciate
subtlety.
Each accessory stays true to our philosophy: minimal in design, mindful in
making, and timeless in use.
Our Philosophy - Conscious Luxury
Sand by Shirin is more than an organic clothing brand. It is a way of dressing
that connects body, mind, and environment, where minimal design meets mindful
making.
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Sustainable by Nature: Every fabric is organic, breathable,
and free from synthetics, as kind to your skin as to the planet.
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Inclusive by Design: Adjustable silhouettes and size-fluid
patterns celebrate every body. Style without boundaries.
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Timeless by Aesthetic: Earthy palettes and clean lines
transcend seasonal trends. Wear it for years, not just a season.
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Artisanal by Craft: Small-batch production, shell tassels,
beaded details, and woven belts, craftsmanship in every stitch.
Experience India's Most Loved Organic Clothing Brand
Discover collections for women, men, and accessories, all designed with natural
fabrics, breathable comfort, and timeless refinement. Whether it's a flowing
linen dress, a relaxed organic cotton shirt, or an artisanal woven belt, every
piece carries the spirit of ease and conscious elegance.
Because at Sand by Shirin, every day is meant to feel like Such A Nice Day.
Frequently Asked Questions
Q1. What makes Sand by Shirin India's most loved organic clothing brand?
A: Sand by Shirin is India's pioneer in conscious luxury
fashion, combining fluid, size-inclusive silhouettes with certified organic
fabrics like Organic Cotton, Linen, Lotus, and Soybean Protein. Every piece is
small-batch crafted, free from synthetics, and designed to be timeless rather
than trend-driven.
Q2. What type of organic clothing does Sand by Shirin offer?
A: We offer a complete wardrobe in organic fabrics, Dresses,
Jumpsuits, Co-ord Sets, Tops, Shirts, Trousers, Overlays, and Accessories, for
both women and men. Each piece transitions effortlessly from everyday wear to
special occasions.
Q3. Which sustainable and organic fabrics does Sand by Shirin use?
A: Our organic clothing brand uses Organic Cotton, Organic
Linen, Luxe Jersey, Organic Lotus & Rose, Organic Soybean Protein, Organic
Metallic Linen, Hemp, Eucalyptus, Aloe Vera, and Banana fibres, all selected for
breathability, skin-friendliness, and eco-conscious craftsmanship.
Q4. Is Sand by Shirin a sustainable fashion brand?
A: Yes. Sustainability is the foundation of every decision at
Sand by Shirin, from fabric sourcing and small-batch production to size-fluid
design and the avoidance of all synthetic materials. We are committed to slow,
conscious fashion that is kind to people and the planet.
Q5. Does Sand by Shirin ship internationally?
A: Yes, we offer worldwide shipping. Customers in India enjoy
free shipping on orders above ₹20,000. International shipping timelines and
charges vary by location.
